SUSTAINABILITY IS AT THE CORE OF THE LYDIA BOLTON BRAND
"I set up my brand to help provide a solution for the vast amount of waste clothing and textiles. The goal of the brand is to reuse materials by redesigning and upcycling them into new garments so that their resources are not wasted. After working in fashion for a number of years, I became increasingly aware of how unsustainable the fashion industry was and wanted to combine my personal love of vintage and sustainable living with my professional career.
After extending my knowledge by studying at the CENTRE FOR SUSTAINABLE FASHION, I learnt in depth about the vast amount of garments and textiles sent to landfill each year. I based my decisions around my commitment to reuse materials rather than sourcing new; for example, my packaging is created from recycled paper, the tissue paper used to wrap each item is recycled and recyclable and I brand items with a reusable stamp. For each item I make, there is a slow process of unpicking the original item, carefully cutting out the new garment to best use the material and re-stitching it back together. I believe this labour intensive method, puts a sense of craft back into the process. It’s a modern approach to traditional techniques and shows value to the unwanted materials.”
— Lydia Bolton